Gin & Juice

In November 2024, Odd Duck Films was commissioned to shoot the social media campaign for the UK launch of Snoop Dogg and Dr Dre's new alcoholic drink, Gin & Juice. As part of this campaign, Odd Duck shot the launch party video recap, where Snoop, Dr Dre and Eminem performed. The video was shot, edited and released on the night of the launch. The reel was viewed over 1.6 million times after one week, with 14,200 likes and 500 comments. We also produced a 'Finish The Lyrics' Instagram story, released the day before the launch, which was viewed 721,000 times with 9,120 likes.